Sophie's case study

A red-framed hand-lettered A-board outside Sophie's restaurant.
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Blackboards

Sign-writing

Illustrations

Custom boards

Custom boards
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Sophie’s Steakhouse, established in the early 2000s, is known for its open-fire cooking, in-house butchery, quality British steaks and its signature 10oz giant martinis. Our project work has covered Sophie’s in Soho and Chelsea. Beneath the Soho site sits Jack Solomons, a speakeasy-style bar with a boxing club heritage, offering shabby-chic interiors, live jazz and late night DJs.

Working closely with the owner, they wanted the Sophie’s boards to have a very hand-drawn, organic look and Jack Solomons to have an illustrative but informative style.

Promoting the 10oz giant martinis, in-house butchery, and detailed illustrations of the steak cuts for Sophie’s was a top priority. For Jack Solomons, highlighting the history of the club along with the menus for their carafes and signature cocktails was essential as well.

We kept to a classic black and white colour scheme throughout, using a touch of ruby red for the frames and illustrations for Sophie’s, and adding some extra shading techniques to the illustrations for Jack Solomons.

Photography: Blaze Angel Emin

A hand-lettered opening hours board above restaurant booth seating and a brick wall.
A framed hand-lettered menu board above a restaurant serving hatch.
Hand-painted menu lettering above the steps inside Sophie's restaurant.
Gold Jack Solomons Club lettering above an interior doorway.
The frontage of Sophie's restaurant with red script lettering and outdoor seating.
A lunch set menu A-board outside a restaurant window.
A framed hand-lettered lunch and steak frites menu at Sophie's.
A hand-lettered Sunday at Sophie's menu beside climbing plants.
A wide illustrated Butchered in House blackboard above an open restaurant kitchen.
Hand-painted Butchered in House lettering and food illustrations above a kitchen hatch.
The Club Menu lettered onto a tall narrow blackboard beside a restaurant bar.
An illustrated From Our Carafes drinks blackboard beside a restaurant bar.
A hand-painted live music blackboard with a saxophone illustration beside the Jack Solomons bar.
A framed black-and-white portrait illustration beside a red door at Jack Solomons Club.
A close-up of a hand-drawn black-and-white portrait with a cigar.

All our blackboards, a beam in the restaurant, and several quotes needed to be painted for Sophie’s and Solomons. I showed Michael the look I wanted, and he and his team delivered exactly that. They completed all the work on time and didn’t cut any corners when it came to quality. I’ll definitely be using them again and would highly recommend them.”

Rupert Power

Director

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